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- Developed and executed a new go to market strategy for a building materials manufacturer growing sales from $100m to $200m in 4 years
- Spearheaded corporate strategy, creating annual objectives and key deliverables focused on regional growth & product category growth
- Led corporate-wide strategic project to improve on-time-and-complete metric by collaborating with sales, purchasing, customer service, operations, and finance from 40% to 70% in 6 months
- Created a product development roadmap, enabling the launch of 7 new products in under a year
- Led the marketing team in the creation of new brand standards, pillars, and messaging. Leveraged new marketing channels to grow the brand's reach. Created an industry magazine that now has over 10,000 subscribers
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